ABOUT

Founded on the 30% Principle

At Alaray Creative, we embrace the fact that roughly 30% of life is spent at work. That’s why in everything we do – how we work and who we work with ­ – we seek to do good work with beautiful impact. Relationships matter most to us – with clients and team members alike. We bring our A-game in all that we do, because quality work makes a big difference which makes us go all in on our 30%.

Our Mission

Our mission is to do good work with beautiful impact. We believe our impact exists in three camps:

Clients

Our clients are the reason why we exist. We seek to deliver work that brings a positive impact to our client’s need and empowers them to reach their goals.

Team Members

Our culture focuses on enjoying working with each other, sharing successes, and learning new skills. We recognize each other with fun surprises, giving space for team members to explore their own interests with our “Good Work Day” initiative, and collaborating for the greater good.

Communities

Our impact goes beyond clients and team members, into the communities where we live and work. We give back with our skills and time through “Beautiful Impact Volunteer Days” and taking on pro bono projects.

Our Values

People

Prioritize Relationships First

Quality

Deliver Exceptional Work

Integrity

Act With Honesty & Ethics

Joy

Cultivate Delight & Surprise

Curiosity

Embrace A Willingness To Learn

Our Team

We are proudly female-owned and live by a “small but mighty” attitude. With locations in Chattanooga, Tennessee and San Diego, California, we serve clients coast-to-coast.

Allison Satterfield

Founder/Creative Director

Creative Visionary | Strategist | Macaroni & Cheese Obsessor

After seven years in corporate design and marketing, Allison couldn’t resist the pull of entrepreneurship, and founded Alaray Creative in 2021. Equipped with a BFA in Graphic Design and a Master’s in Marketing with a Specialization in High-Tech Entrepreneurship, she brings a genuine passion for empowering solo-entrepreneurs, startups, and growing businesses.

 

As a true Enneagram 1, she embraces Alaray’s opportunity to leverage her natural visionary ability and form authentic connections with people. Find her out on a hiking trails with her husband, Grey, dancing in her car to a favorite song (only at stop lights), and always ordering macaroni and cheese when on the menu.

Korte Zickefoose

Senior Graphic Designer

Branding Expert | Illustrator | Wingspan Enthusiast

Since 2018, Korte has built brands from the inside out. His insight into daily brand management as an in-house creative gives Alaray clients practical tools to grow trust and reputation over time. From full-scale rebrands to targeted marketing needs, Korte’s expertise and optimism make him easy to work with and readily adaptable to any task.


Korte grew up in Daejeon, South Korea, then moved to Idaho to earn a Bachelor’s Degree in Graphic Design. He now lives and works in San Diego, California. When he is not dreaming up new logos, you can find him running around Lake Murray, winning at Wingspan, Jackbox.tv, or Fishbowl at game nights, or going on sunset walks with his wife, Catherine.